What is Search Engine Optimisation (SEO)?

Simply it is about Google, and Google helps its users to find what they are looking for. In recent times the way the search engine helps its users has changed. Google wants real content, content that it sees as useful to its users such as video, blogs. If you create useful content about your company and your industry and do it consistently, people will want to link to it and Google will improve your position on the search page SEO can help increase enquiries, leads, and transactions on your website and increase your online brand presence.

Doing your own SEO can be tricky if you are not used to analysing your website, your online marketplace, and the SEO industry in general. SEO, like many other marketing techniques, is time-consuming and labour intensive. Search engines such as Google constantly change the way in which they review and ‘score’ or ‘rank’ websites, and release updates regularly which can affect websites at any time. This is why it is a very good idea to hire an expert SEO Company with the skills and resources to handle your SEO strategy for you.

After all you can have the best looking website in the world but if no one can find it, it is next to useless.

I am your SEO team can guarantee to increase your website traffic, conversions and enquiries.

What are ‘back links’?

There are lots of websites on the internet; those sites that are used by lots of visitors and hold relevant information are considered as authoritative. Getting a link from your website to this website shows to Google that in some way you are connected to this site so you are authoritative too therefore will increase your ranking (position on the Google Search Page).

Back links are important but don’t confuse quality with quantity. 10 or 15 links from quality relevant websites to your page will have a much bigger impact on how your page ranks than a 1000 low value links as sold by lots of SEO companies. In fact, if an SEO company offers you a set number of links for a set price run a mile, they are spammers.

Instead seek out great links from other great sites, so long as you’ve got something worth linking to because great sites don’t link to poor ones, why would they?

Permission Based Marketing

Even though Search Engine Optimisation (SEO) has been around for years, it’s still a relatively new area to many businesses and organisations, however, absolutely crucial to any online marketing strategy.

We will sit down with you and discuss your current online marketing activities and business goals/targets. Working with our SEO specialists we aim to get your website on page no.1 for all relevant search terms, so that when people type in relevant key words, your business is right in front of their faces!

No Yearly Fees!

We’re so confident that you’ll be impressed by the success of I am your SEO, that we won’t tie you into any long contracts or yearly fees. We’ll prove to you how much SEO can get you those great quality leads and enquiries.

Our SEO is like a new phone or new TV, once you’ve got it, you don’t know how you lived without it! We feel SEO is imperative to any business or organisation in some way as it gets proven results.

Comprehensive reporting

You will be given comprehensive monthly reports that measure the success of the campaigns and how these are positively impacting on your business. We will provide website traffic statistics, conversion rates, bounce rates and (crucially) search engine ranking updates for your key search terms. For example, if your product is tartan wellington boots we would track search terms such as ‘Hunter Wellies’ and ‘Unique Wellies’ monthly to show your progression up the rankings. The higher you are in the search rankings, the more people will visit your site and the more enquiries/orders you will receive.

Give us a call today.